In businesses across the country, many firms struggle with how to engage with customers, audiences, and different generations using the myriad forms of social media available. Whether it is Facebook “likes,” Instagram influencers, Tiktok videos, or anything else, using social media effectively can be confounding.
Hopeworks, like many other firms, faces the same struggles. Unlike many other firms, Hopeworks has found a fantastic solution -- right in our own Web Department. Hopeworks has hired Melendez Marketing -- a startup digital marketing agency run by one of Hopeworks web interns, Azaris Melendez.
“From the first pitch presentation to the scope of work, I knew that Melendez Marketing was a great choice” shares Dan Rhoton, Hopeworks Executive Director. “Azaris was able to present ideas and approaches for social media engagement and interaction that we simply had not thought of. In addition, his presentation and work samples were top-notch, clearly on par with his peers in the industry!”
Hopeworks is looking forward to a season of greater engagement, creativity, and results in our social media, all thanks to Azaris Melendez -- Hopeworks youth, web intern, and CEO of Melendez Marketing!
Below: Azaris Melendez, CEO of Melendez Marketing, talks about his business recently at Comcast’s Internet Essentials Summit
Some stories remind us what’s possible when determination meets opportunity. For those who know Nyree Oliver, that story is hers. Today, Nyree is a Rutgers University–Camden student, a working professional, a single mom, and a public speaker – on her way to becoming a future CEO. But before her success was recognized across campus and […]
At Hopeworks, young adults are engaging with AI to improve employment opportunities and drive generational change. In a world increasingly influenced by AI, lack of exposure to and comfort with AI solutions can raise serious roadblocks in professional development. At Hopeworks, a nonprofit social enterprise, young adults gain paid, real-world training and job experience in AI-based […]
