In businesses across the country, many firms struggle with how to engage with customers, audiences, and different generations using the myriad forms of social media available. Whether it is Facebook “likes,” Instagram influencers, Tiktok videos, or anything else, using social media effectively can be confounding.
Hopeworks, like many other firms, faces the same struggles. Unlike many other firms, Hopeworks has found a fantastic solution -- right in our own Web Department. Hopeworks has hired Melendez Marketing -- a startup digital marketing agency run by one of Hopeworks web interns, Azaris Melendez.
“From the first pitch presentation to the scope of work, I knew that Melendez Marketing was a great choice” shares Dan Rhoton, Hopeworks Executive Director. “Azaris was able to present ideas and approaches for social media engagement and interaction that we simply had not thought of. In addition, his presentation and work samples were top-notch, clearly on par with his peers in the industry!”
Hopeworks is looking forward to a season of greater engagement, creativity, and results in our social media, all thanks to Azaris Melendez -- Hopeworks youth, web intern, and CEO of Melendez Marketing!
Below: Azaris Melendez, CEO of Melendez Marketing, talks about his business recently at Comcast’s Internet Essentials Summit
This month, our partners showed up in a big way to support our young professionals! Aramark Career Exploration DayOur young adults visited Aramark’s Philadelphia HQ for an exciting day of career discovery. From industry panels to hands-on workshops, they gained real-world insights into IT, innovation, and hospitality—and some were already eyeing job openings before the […]
We’re thrilled to announce that tickets are officially on sale for the Hopeworks 25th Anniversary Reception—a special evening honoring the young adults, partners, and community members who have shaped our journey. September 25, 2025Collingswood Ballroom, Collingswood, NJPurchase Tickets Now » This milestone event will include a cocktail reception, awards dinner, and powerful storytelling from the Hopeworks […]
Building a top-performing RCM team from scratch is no easy task, but it's exactly what Pecola King, Hopeworks’ Director of Revenue Cycle Management, has done again and again. When Pecola relocated to Arkansas, she inherited a team with zero billing experience. Within one quarter, she transformed that team into the top-performing RCM unit - hitting every KPI and setting […]
